Olinda Digital Radio Prototype Incorporates Social Networking

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Olina Digital Radio (Images courtesy Schulze & Webb)

Olina Digital Radio (Images courtesy Schulze & Webb)
By Andrew Liszewski

The Olinda digital radio was commissioned by BBC Audio & Music Interactive R&D as part of a study to see how physical products could benefit from features we’re accustomed to having while surfing the web. The radio uses a modular design that allows the listener to adapt the product over time to their own needs with hardware add-ons and upgrades. The first prototype pictured here has a social networking module that uses six lights to show when one of your friends is listening to the radio. Pushing their particular button will tune your radio to whatever they’re listening to, allowing you to discover new stations via your social network.

Another web surfing influence can be found on the Olinda’s tuner dials. While the outer dial scrolls the names of stations alphabetically, the inner dial only scrolls through your most listened. In the same way a web browser will auto-complete the URL for a website you’ve already visited, the Olinda radio will automatically compile and remember a list of your most frequented stations. No more having to manually program a list of presets.

[ Olinda Digital Radio ] VIA [ DVICE ]

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