If you’re in the market for a dress that will grab everyone’s attention the moment you walk through the doors, then this is it. It’s the Twitter Dress by Cute Circuit, which was put together by embedding LEDs and hooking it up to display tweets that were sent to a Twitter account that it was linked to online.
It was donned by ex-Pussycat Doll Nicole Scherzinger, who wore it to the launch of a new 4G network from Everything Everywhere in the UK. Fans who wanted to see their messages displayed on the dress were instructed to send their tweets to @EE or post them with the #tweetthedress hashtag.
Hit the break for a video showing off Nicole and her dress at the event.