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Concept Coca-Cola Can: Share Happiness…Literally

Concept Coke

Coca-Cola is all about sharing happiness. So why don’t they turn these concept Coke cans into a reality to make that slogan applicable on a more literal note?

Ad agency Ogilvy & Mather Singapore originally came up with the idea of these two-part soda cans that can be twisted and separated into two. That way, you can keep one half for yourself and share the other with your best mate. The cans are currently being handed out by the “Happiness Trucks” that are making the rounds in Singapore, although they’re probably limited promotional cans which won’t be sold commercially.

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