There’s just something about snail mail that makes it mean more than an email or instant message. By “it,” we don’t mean just the message, but the whole thing in general. I suppose a lot more effort goes into writing a letter and taking the time to mail it out versus typing it up and hitting the “send” button.
San Francisco artist Ivan Cash gets that a letter is often more than just a letter to the recipient. So in 2011, he started the Snail Mail my Email project where he invited people to shoot him an email, which he would then write and mail to the intended recipient for free. The project has since evolved into a week-long event where hundreds of people volunteer to write letters sent in by people from all over the world.