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Adidas Launches Expensive miCoach SmartBall

Adidas Launches Expensive miCoach SmartBall

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You know why football/soccer is so darn popular the world over? Because it’s just about the cheapest, most accessible sport in existence; you literally need only a ball-like object and you’re good to go. Cheap apparently doest sit well with profit seeking companies, so Adidas loaded up the venerable ball with a bunch of sensors and decided to charge an outrageous price for it. We’re talking about the miCoach SmartBall, and through its various sensors and chips, and associated app, you’ll be able to tell just how hard you kicked that ball, how much spin it had, and exactly where it struck. You get all this data in near real-time, which would allow you or a coach to better guide you the next time you have possession. Soccer playing data geeks with too much disposable income would appear to be the perfect target audience for this product, and we suspect a good number of them won’t mind spending the $300 asking price.

[ Product Page ] VIA [ Engadget ]







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