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This Ain’t Your Childhood’s PB&J: Face-Melting Instant Regret Peanut Butter

The Instant Regret peanut butter is aptly named: it’s infused with so much capsaicin (the active ingredient that makes something spicy) that we’re having trouble believing there isn’t a typo somewhere, and if there isn’t, you’re guaranteed to regret its ingestion! See, Instant Regret peanut butter is rated at 12 million SHU on the Scoville Scale. That… is troubling. Police grade pepper spray is somewhere in the vicinity of 2 million SHU. The last time we reported on some spicy thing, it was Timmy’s Great Balls of Fire which rated at a tame 1 million SHU. To further the perspective, a Habanero pepper is around 200,000 SHU, and Taco Bell’s Fire Sauce 500. So, 12 million SHU is quite a few orders of magnitude higher. The ingredients are as follows:

Peanuts, Sunflower Oil, Habanero, King Naga, 12m [SHU] Chilli Extract, Sugar Syrup, Salt

Yeah, so there you have it. Seriously spicy peanut butter. We still think there may be some typo, as some of our readers will undoubtedly express skepticism. We would suggest one of you try it out and report back to us, but we worry about encouraging any activity that might result is injury.

It’s £7 or about $12 a jar.

[ Product Page ] VIA [ Incredible Things ]








  • Ed

    12 million SHU chili extract isn’t outside the realm of possibility. (100% pure capsaicin crystals clock in at 16 million.) Remember though, the peanut butter itself isn’t rated as 12 mil, it’s just that one ingredient, which is probably a very small percentage of the total contents of the jar. Still, unless those last two ingredients are included in utterly miniscule proportions, this stuff is probably insanely spicy all the same. I’ll definitely pick some up, assuming the shipping charges are reasonable.

  • http://www.facebook.com/people/Martin-Murd/1628091753 Martin Murd

    Post your experiences :)

  • yogonaf

    It is as is said in David Lynch’s movie Dune: “He who controls the spice controls the universe.”