Apple Maps, found in all iOS 6 devices, is quite probably the company’s most infamous failure to date. It’s been plagued with glitches, bugs and general design flaws from the get go. The latest, perhaps most embarrassing hiccup comes courtesy of a few unfortunate motorists in Australia who got stranded while looking for the town of Mildura. It turns out that Apple Maps gave them a location in the middle of the desert, some 44 miles away from the actual coordinates. To be more specific, the Australian Murray-Sunset National Park in the middle of summer is a hot, and inhospitable place; perhaps worst of all, the erroneous location of Mildura was in a zone absent of cellular coverage. Some motorists got there, presumably ran out of gas, and were unable to either call for help or drive away. In some cases, they were stranded for 24 hours. Sure enough, the police got in touch with the Cupertino giant to inform them of the potentially life-threatening situation, and the latest information is that the glitch has been fixed. Great.
But the damage and loss of trust in Apple’s product remains. What if there are other such “bugs”? Of course there are those who argue that one shouldn’t rely on GPS alone and we should use common sense. But in a situation like this, one that didn’t involve driving off road, are the motorists really to blame?
Apple’s stock has been mostly stagnant since April and a string of high profile layoffs makes one wonder if this could be the start of the world’s most valuable company’s decline, or just a regular bump on the road.
VIA [ CultOfMac ]