By David Ponce
Storing wine is of course best done horizontally, and that’s why wine racks exist; something to do with keeping the cork moist and such. But wine racks usually come in set sizes, accommodating a particular number of bottles and that’s it. They’re not infinitely expandable, like the above Winehive. It’s a really clever product that uses only one aluminum part, which slots into the others to form a hexagonal structure into which you can store as many bottles as you’re willing to purchase parts. They’re sold as “packs” of 12 slats (for a lack of a better word), with one pack being able to store 5 bottles. 2 packs (24 slats) can store 9 or 10 bottles, depending on your chosen configuration. And it goes up from there.
Right now on Kickstarter (and fully funded) a pack goes for $45, two for $85 and four for $165. Like most things, the more you buy the cheaper each pack gets, with an investor option of 170 packs going for $5,000 or roughly $35 per pack.
It’s a clever design, one that happens to look quite snazzy as well.