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Yuento ‘Magic’ Umbrella – Not Quite Magic, But Still Clever

Yuento 'Magic' Umbrella (Images courtesy Rakuten)
By Andrew Liszewski

The term ‘magic’ has been thrown around a bit too much recently, since I’m pretty sure this umbrella isn’t powered by the dark arts. But it does have a pretty clever design that addresses an issue all umbrella makers seem to ignore; whenever they get used, they get soaking wet. So instead of relying on some plastic bag dispensing contraption, the Yuento umbrella has a brilliantly simple plastic case built into its design. When open the body of the case serves as the handle, with the cap remaining perched atop the umbrella, and when closed everything gets sealed inside ensuring it doesn’t drip all over the place. You’ll probably still want to pop it open and let it dry at the end of the day, but it’s a great solution for dealing with a wet umbrella while out and about. Available from Rakuten for about $45. (¥3,990)

[ Yuento ‘Magic’ Umbrella ] VIA [ I New Idea ]