By Andrew Liszewski
Let’s officially declare it “Ridiculously Expensive Watch Day” here on OhGizmo! If the $50,000 Aston Martin DBS watch we brought you earlier still doesn’t seem elite enough for your tastes then we’ve got a great alternative. The Parmigiani Fleurier Bugatti Type 370 was honored by the Japanese press as the ‘2006 Watch of the Year’ and it was originally only supposed to be available to owners of the Bugatti Veyron supercar. But apparently thanks to high demand it’s now available to everyone. (Relatively speaking.)
The watch uses a unique transversal movement with a vertically oriented watch face for easier viewing while driving. It actually needs to be wound about every ten days but that’s done with the assistance of a battery powered metal pen you insert into the bottom of the watch.
As for the price? How does $280,000 sound? I can see why it’s been in such high demand.